Sources and credits

Where the data comes from

Sports Market Observatory creates the visualizations and analysis on this site. The source, coverage, and method vary by story; the notes below describe the featured races and link to the historical archive.

Championship market races

Championship market data is derived from The Odds API. Sportsbook prices are transformed into normalized market shares for display. These shares describe the captured market and are not calibrated probabilities or predictions. Book coverage and timing can change between observations, and motion between observations is interpolated.

2026 MLB season review

The published race covers 30 teams across 218 daily captures from March 25 to October 28, 2026. Bubble area represents normalized title-market share averaged across three to five available sportsbooks; the panel varies by day. The final odds snapshot was October 28 at 4 a.m. Central, before Game 5. Closing bubble sizes illustrate the result rather than another market observation.

College football title odds race

The published race shows weekly top-25 fields from August 29 through October 31, 2026, among teams quoted by all three tracked sportsbooks. These are normalized championship market shares, not AP or Coaches Poll rankings.

Historical Market Library

Each story provides its own scope, coverage and method, and links to any additional context sources. The original issue links are retained as historical records.

Independence and trademarks

Team, league and bookmaker names and trademarks belong to their respective owners. Their appearance identifies the subject of analysis and does not imply affiliation, sponsorship or endorsement. Market observations are not betting or financial advice.